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Over the next month or so you’re going to see a LOT of ads for programs and products promising {quick} weight loss. Tis the season!

Remember the motivation behind the sale. If those things really worked, you wouldn’t keep coming back. And if you stop coming back, they money stops rolling in. That’s bad for business.

The weight loss industry is a multi-billion dollar industry that profits on luring people into the false hope that weight loss fueled by restrictive rules, body shaming and criticizing = happiness, health, success, self worth, and confidence.

Truth is: long-term studies continue to show that restriction-based diets do not work and that sustainable weight loss is not possible for the vast majority of people. Research shows 95% of people who lose weight by food restriction/dieting will regain it in 1-5 years, so only 5% of people are able to keep the weight lost off.

Not only are very few people able to actually maintain the weight loss, at least 1/3 to 2/3 of people on diets will regain MORE weight than they lost within 4-5 years. Can you relate?

>> It is NOT your fault that food restriction or dieting didn’t work for you. The system is faulty and it profits off of your “failures.” 

If you were told that a product only worked 5% of the time, would you want it? Would you not only want it, but be willing to spend a good amount of money on it and feel hungry, guilty, and deprived the whole time you’re using it?

Before you think about joining Weight Watchers one more time, doing another round of Whole 30, or finally trying that Keto-thing…

And instead of thinking of your past tried/failed attempts, how your willpower wasn’t strong enough, that you’re too lazy, or that you need to try harder next time…

Know that YOU are not the problem. You’ve just been given the wrong information.

Realize you are a success for thinking about this now before you waste any more time and money going down the rabbit hole and putting your life on hold.

Remind yourself pursuing restriction-based weight loss moves you further away from the opportunity to make peace with your body and learn how to better listen to what your body is telling you, keeping you trapped in a cycle of unhappiness and stress.

Invest in your body by saying NO to dieting.

There are so many other WAY more effective and enjoyable ways to find happiness, health, success, self worth, confidence and your happy & healthy weight.

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